PHDEC’s Mango Bagging Initiative Boosts Export Opportunities in Jalalpur, Multan

Jalalpur, Multan – 15 May 2025 – The Pakistan Horticulture Development and Export Company (PHDEC) today launched its Mango Bagging Pilot Project and hosted a Workshop on Mango Orchard Management in Jalalpur, Multan. Attended by exporters, progressive growers, and industry stakeholders, the event highlighted how mango bagging enhances fruit quality, meets international standards, and drives export growth. With Pakistan producing 1.8 million tons of mangoes annually but exporting only 7% due to quality issues, PHDEC’s initiative
empowers exporters to tap high-value global markets.
The workshop, themed "Mango Orchard Management During and After Fruit Harvest in the Context of Climate Change and Bagging Techniques," equipped exporters with insights to improve fruit marketability. Mr. Abdul Ghaffar Grewal, a mango expert, shared best practices for orchard management, emphasizing post-harvest pruning and nutrition to combat climate- induced stress. Dr. Kashif from MNS-University of Agriculture, Multan, detailed bagging techniques, advising application at the marble stage for 40–45 days to ensure premium-quality fruit. These practices directly benefit exporters by producing mangoes that meet stringent buyer
requirements, fetching higher prices.
PHDEC’s Mango Bagging Pilot Project, now in its third season, has transformed export prospects. By distributing mango bags and facilitating the procurement of one million bags,ncluding imports from China, PHDEC has enabled exporters to deliver blemish-free, visually appealing mangoes. Bagged mangoes have consistently secured premium prices in over 40 countries, with exporters reporting increased demand. Mr. Athar Hussain Khokhar, CEO of PHDEC, noted, “Bagging ensures compliance with international quality standards, opening
doors to high-end markets and strengthening exporter profitability.”
International practices, particularly from China, underscore the export potential of bagged mangoes. In China, the world’s largest mango market, growers use breathable, non-woven bags to reduce pesticide use by 50% and produce uniform, shelf-stable fruit. These mangoes command premium prices in Southeast Asia and Europe. PHDEC has adapted these techniques, sourcing high-quality bags from Chinese suppliers to align with global standards. For Pakistani exporters, this means greater competitiveness in markets like China, where demand for premium tropical fruits is growing rapidly.
PHDEC’s trade missions further amplify benefits for exporters. By connecting them with international buyers through B2B meetings, PHDEC has facilitated lucrative contracts for bagged mangoes. Dr. Azeem Khan, Consultant at PHDEC, stated, “Our trade missions ensure exporters access high-value markets, while initiatives like the EDF-funded mango dehydration unit at MNSUAM enhance product diversification.” These efforts enable exporters to expand their portfolios, reduce post-harvest losses, and capitalize on value-added opportunities like dried mangoes.
The event concluded with an interactive Q&A, where exporters praised PHDEC’s role in revolutionizing the mango sector. Dr. Ishtiaq Rajwana, Vice Chancellor of MNSUAM, commended PHDEC’s commitment, noting that bagging has elevated Pakistan’s mango reputation globally. For exporters, PHDEC’s comprehensive support—spanning quality enhancement, market linkages, and infrastructure development—positions them to dominate
premium markets, boost revenues, and drive sustainable growth in Pakistan’s horticulture exports.