McDonald’s Unveils Limited Edition, Collectible MacCoin to Celebrate 50 Years of the Big Mac

BUSINESS LATEST

Karachi: To celebrate the 50th anniversary of the Big Mac, McDonald’s today unveiled the MacCoin, a limited edition global currency* backed by the internationally iconic Big Mac that fans across the world can get their hands on, starting August 2nd. Customers can share, collect and redeem for a free Big Mac at participating McDonald’s restaurants in more than 50 participating countries.

In its 50 years, the legendary taste of the Big Mac has helped it achieve universal recognition and a lasting legacy. No matter where they live in the world, Big Mac fans recognize the two all-beef patties, special sauce, lettuce, cheese, pickles, and onions on a sesame seed bun as the iconic burger with a flavor combination that’s just as craveable and delicious as the day it was introduced. As a part of ongoing celebrations, McDonald’s Pakistan is offering thousands of MacCoins to Big Mac lovers, one on every purchase of a Big Mac Meal. These McCoins can be traded for a Big Mac in Pakistan or any participating country around the world.

On the global celebration of Big Mac’s 50th Anniversary, Jamil Mughal, Chief Marketing & Development Officer of McDonald’s Pakistan said, “For a global celebration as unique as the burger itself, the McCoin will transcend currencies to commemorate our global iconic burger, giving customers all over the world a chance to enjoy a Big Mac on us.”

*MacCoin has no cash value and is only redeemable for one free Big Mac at participating McDonald’s restaurants through 2018.