Friday, May 30, 2025
No Result
View All Result
The AZB More Than Just News
  • HOME
  • Latest News
  • Business
  • PAKISTAN
  • SPORTS
  • WORLD
  • E-Paper
  • SCI-TECH
  • BANKING
  • ARTICLES
  • OPINION
  • MORE
    • MOBILE
    • TELECOM
    • PERSONALITY
    • HEALTH / EDUCATION
  • HOME
  • Latest News
  • Business
  • PAKISTAN
  • SPORTS
  • WORLD
  • E-Paper
  • SCI-TECH
  • BANKING
  • ARTICLES
  • OPINION
  • MORE
    • MOBILE
    • TELECOM
    • PERSONALITY
    • HEALTH / EDUCATION
No Result
View All Result
Daily The Azb
No Result
View All Result
Home BANKING

Mastercard partner with Bank of Punjab to transform digital ecosystem with innovative solutions

News Desk
December 17, 2024
Mastercard partner with Bank of Punjab to transform digital ecosystem with innovative solutions
Share on FacebookShare on Twitter
Karachi  17 December 2024: Mastercard has joined forces with the Bank of Punjab (BOP) as an exclusive partner to enhance the bank’s proposition across consumer debit and credit, affluent portfolio and loyalty offerings. The collaboration seeks to transform the bank’s digital ecosystem and its customers’ digital experience.
Customers of BOP’s priority banking program KHAAS will now benefit from Mastercard’s market-leading World and World Elite cards. Under this partnership, the bank will expand into new affluent segments with revised customer value propositions (CVP) and best-in-class products, aiming to establish KHAAS as the country’s preferred priority program for affluent and high-net-worth individuals (HNIs). The collaboration will also see the launch of Islamic credit cards to address the high demand for Islamic banking payment solutions in Pakistan.
In addition, BOP will introduce an enterprise-wide loyalty program using Mastercard’s global expertise, Pay with Rewards and Mastercard Rewards Solutions, cutting across multiple products and segments. Pay with Rewards is a one-of-a-kind digital experience that gives cardholders the freedom to spend loyalty points like cash at the time of purchase for instant, seamless rewards redemption.
Finally, the partners will work together to improve BOP’s mobile app digiBOP’s user interface (UI) and user experience (UX), leveraging Mastercard Digital Spark Lab, an immersive innovation platform that combines the latest digital technologies, design thinking and UX expertise.
Other areas of collaboration include transit payments, Mastercard Gateway and low-cost acceptance. Mastercard and BOP have also partnered on the Kissan Card, a government-issued tool that offers small farmers interest-free loans through Mastercard credit cards, who will transact digitally with agri-dealers through Mastercard’s low cost Tap-on-Phone acceptance solutions. Moreover, Livestock card has also been launched which offers interest free financing for small farmers based on the livestock available. These are key initiatives in the agriculture space revolutionizes digitization of Pakistan’s agriculture ecosystem.
“Mastercard is our trusted partner in executing our digital transformation strategy. We are delighted to strengthen our relationship to bring added value and convenience across multiple aspects of our offerings. The collaboration will reinforce our position as Pakistan’s fastest-growing digital bank focused on innovation, best-in-class products, customer experience and digital solutions,” said Nofel Daud, Chief Digital Officer, BOP.
“At Mastercard, we are committed to harnessing the power of partnerships to support Pakistan’s digital transformation and economic growth. Collaboration with BOP, our key ecosystem partner enables us to jointly  launch new initiatives to drive financial inclusion, digitize payment flows and provide greater financial access to under-served segments. We thank BOP for their trust in Mastercard as their principal partner across all portfolios and services. This new exciting partnership also enhances BoP’s affluent proposition, provides enterprise-wide loyalty, innovation in the Islamic banking space and boost its customers’ digital experience,” said Arslan Khan, Country Manager, Pakistan and Afghanistan, Mastercard.
Mastercard and BOP have enjoyed a long-standing productive partnership. In 2023, the two companies launched a freelancer digital account and card, catering to the needs of gig workers in the IT sector, in collaboration with the Pakistan Software Export Board (PSEB). Earlier this year, BOP became the first bank in Pakistan to issue Mastercard SME cards, addressing the challenges faced by the country’s 5.2 million MSMEs and 2.5 million freelancers. BOP also supports Mastercard’s Strive Women program that aims to improve financial access for women entrepreneurs in Pakistan.
News Desk

News Desk

Welcome to our web desk! We're a dedicated team of digital enthusiasts passionate about delivering timely and engaging content to our online audience.

Related Posts

Pakistan-Kenya Business Council Announces Importers Networking Expo in Nairobi
Business

Pakistan-Kenya Business Council Announces Importers Networking Expo in Nairobi

May 29, 2025
20th Editions of IFTECH Pakistan and Plasti&Pack Pakistan 2025 Kick off today at Lahore Expo Centre
Business

20th Editions of IFTECH Pakistan and Plasti&Pack Pakistan 2025 Kick off today at Lahore Expo Centre

May 29, 2025
Headline

Maryam Nawaz’s Son Junaid Safdar Set for Second Marriage

May 29, 2025
ISPR
Headline

Five Indian-Backed Terrorists Killed in Balochistan Operations: ISPR

May 29, 2025
K-Electric Continues Crackdown Against Power Theft in Manghopir Marble Industrial Area
Headline

NEPRA Orders K-Electric to End Loadshedding in Karachi

May 29, 2025
Pakistan Launches First Government-Backed Strategic Bitcoin Reserve
Business

Pakistan Launches First Government-Backed Strategic Bitcoin Reserve

May 29, 2025
State Bank of Pakistan Hosts 16th SAARCFINANCE Seminar on “Challenges and Opportunities in the Capacity Building of the Central Banks and Financial Industry – Lessons for SAARCFINANCE Countries
BANKING

Pakistan’s Liquid Foreign Reserves Position

May 29, 2025
Pakistan Storms into U12 ATF South Asia Final After Defeating India
Headline

Pakistan Storms into U12 ATF South Asia Final After Defeating India

May 29, 2025
Crackdown on Illegal Cattle Mandis in Karachi.
Headline

Karachi Commissioner Revokes Korangi Cattle Market License, Traders to Challenge Move

May 29, 2025
Karachi woman steals 20 tola gold before Umrah trip
Business

Gold Prices Hold Steady in Pakistan Amid International Stability

May 29, 2025
Next Post

ICMA Research and Publications Department has released the latest edition of “ICMA MPS Review” (attached)

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *


Most Popular

Another leak: TikToker Somal Mohsin’s private videos go viral

Aga Khan University Celebrates Student Innovation at Concluding Ceremony of President’s Challenge for Climate Solutions

We will live with Covid19 for months. Let’s not deny it or panic: Dr. Faheem Younus

PHDEC’s Mango Bagging Initiative Boosts Export Opportunities in Jalalpur, Multan

Yinyleon & her husband most viewed amateurs 2022 on adult site.

Must Read

Dawood Global Foundation partners with AL BARAKA Bank to Empower Women through LADIESFUND UNSDG Training Session by UNDP.
BANKING

Dawood Global Foundation partners with AL BARAKA Bank to Empower Women through LADIESFUND UNSDG Training Session by UNDP.

December 4, 2023
Zong 4G Unveils Pakistan’s First Locally Developed Large Language Model,
Business

Zong 4G Unveils Pakistan’s First Locally Developed Large Language Model,

November 22, 2024
The Azb is a 24/7 online news platform that covers a wide range of topics including business, economics, technology, finance, travel, fashion, and lifestyle.

Quick Links

  • Home
  • About us
  • SCI-TECH
  • Live TV
  • Banking

Useful Links

  • Videos
  • Reviews
  • Advertorial
  • Photos
  • About us
  • Author
  • Home
  • Latest News
  • Partner
  • Privacy Policy
  • Russian Theatre Group Celebrates Fifth Anniversary in Pakistan.
  • Terms and Conditions
  • The Azb – More Than Just News
  • Contact

© Copyright 2024 theazb. All Rights Reserved.

No Result
View All Result
  • HOME
  • Latest News
  • Business
  • PAKISTAN
  • SPORTS
  • WORLD
  • E-Paper
  • SCI-TECH
  • BANKING
  • ARTICLES
  • OPINION
  • MORE
    • MOBILE
    • TELECOM
    • PERSONALITY
    • HEALTH / EDUCATION

© Copyright 2024 theazb. All Rights Reserved.