Raeda Latif has taken on the role of Executive Director – Country Head, Corporate Affairs, Brand & Marketing (CABM) Pakistan at Standard Chartered, marking a significant leadership move in the financial sector.
With over 20 years of expertise in investment banking, capital markets, and strategic marketing, Raeda has played a pivotal role in shaping funding strategies, brand positioning, and advocating for Environmental, Social, and Governance (ESG) initiatives.
Her tenure as Chief Marketing Officer (CMO) at Pakistan Stock Exchange (PSX) was marked by groundbreaking efforts in financial literacy, business development, and market expansion, reinforcing PSX’s position as a key player in the region. As a Certified Director, she brings extensive knowledge in corporate governance, sustainable business growth, and regulatory frameworks, making her a valuable asset in driving innovation at Standard Chartered.
Raeda Latif’s appointment is a testament to her visionary leadership and commitment to financial excellence. Her expertise will be instrumental in strengthening corporate banking, capital markets, and strategic growth initiatives for Standard Chartered in Pakistan.
