Marketing is defined as “the action or business of promoting and selling products or services, including market research and advertising.” Marketing has its importance and it is any action a company takes to attract the audience to the product or services through high quality of messaging. Marketing has its own importance and have types which will be defined as follows.
Marketing plays such an important role in selling of any product. For suppose I want to sell a cell phone; I’ll have to its marketing to let people know about it like I’ll tell them about its battery, camera, memory etc and will attach some of it pictures. By this act people will know about my product and they’ll take interest in buying it if they will feel it useful as per their needs.
Modern Marketing began in 1950’s and now it’s the most important element of a business. We have a variety of options for the marketing of our products especially social media; Instagram, Facebook, websites, twitter or even our Whatsapp.
People have started making their pages on separate apps like on Facebook and Instagram. They post pictures of their product and some details or features about that product over there. Nowadays each and every product needs marketing because how will the people buy it when they’ll not know about it.
Marketing have some types including Video Marketing, Blog Marketing, Social Media Marketing etc.
Video Marketing is the marketing in which videos just like commercials are made for the purpose of marketing. Blog marketing is the marketing in while you have to do the marketing of your product through your words like you’ll have to define your products then write about its features and in the last you’ll have to let people know about its quality and perfectness.
Social Media Marketing is done through social media that is why it is known as Social Media Marketing. It is the marketing which will be done through Instagram, Facebook, Twitter etc.
In the 1960’s, E Jerome McCarthy came up with the 4ps which means 4 P (alphabet) of marketing which was product, price, place and promotion.
