KARACHI – Dettol, the household name for hygiene, brings an exciting opportunity for your child to win the Dettol Warrior Education Fund worth PKR. 250,000. This announcement was made through a new campaign launched recently where the Dettol Warriors are seen calling out to their fellow warriors for support to defeat ‘Germoon’.
To become a contestant for a chance to win this prize, all you need to do is follow 3 easy steps:
Step 1: Give a missed call on 0306-3338865 (0306-3DETTOL)
Step 2: Receive a recorded call and listen to three ideas by the Dettol Warriors to defeat Germoon
Step 3: Vote for your favorite idea through a SMS (details will be given in the recorded call).
Humayun Farooq, Director Marketing – Health, Reckitt Benckiser (RB) Pakistan, makers of Dettol, said,
“Dettol Warriors are on a mission to create awareness in children regarding hygiene which in turn will protect children across Pakistan from germs that make them ill during the school year. This special Dettol Warrior Education Fund is to excite children so they can associate with their favorite character and ensure healthy and hygienic practices for themselves and those around them. We at RB are committed towards a healthier and cleaner Pakistan promoting positive behaviour change to the masses under the bigger umbrella of our initiative ‘Hoga Saaf Pakistan’.”
The idea with the highest number of votes will become part of the next Dettol Warriors episode, and one lucky winner will win the Dettol Warrior Education Fund worth PKR. 250,000 as per the terms and conditions of the campaign.
Dettol has been a widely trusted brand by mothers for germ protection and instilling good hygiene habits to promote health and wellness for over 80 years.
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