Karachi: The 11th UBL Literature and Arts Awards held in Karachi marked a significant milestone in the realm of Pakistani literature and arts. This prestigious event, hosted at a luxurious five-star hotel, brought together a diverse array of writers, literary figures, media personalities, socialites, and celebrities to celebrate the outstanding contributions of Pakistani writers and artists.
The Prestigious Awards
Diverse Award Categories
The awards featured a wide range of categories, each honoring excellence in various genres and languages. From Children’s Literature to Poetry, Fiction to Non-Fiction, and Song Lyrics to Drama Scripts, the awards recognized and celebrated the rich tapestry of Pakistani creativity.


Esteemed Jury Panel
The selection process was rigorous, with entries from across Pakistan being evaluated by an esteemed panel of judges. Notable figures such as Dr. Asghar Nadeem Syed, Dr. Arfa Syeda, and Ms. Kishwar Naheed, among others, lent their expertise to shortlist the most deserving candidates.
Winners and Achievements
The winners, including Ahmed Tariq for Children’s Urdu Literature, Marzia Abbas for Children’s English Literature, and Mohsin Shakeel for Urdu Poetry, were honored for their exceptional talent and contributions to their respective fields. The awards also recognized outstanding achievements in categories such as Pakistani Languages, Song Lyrics, Drama Script, and Fiction.
Special Recognition
Lifetime Achievement Award
A highlight of the evening was the presentation of the prestigious ‘Lifetime Achievement’ award to Zaheda Hina, in acknowledgment of her remarkable contributions to Pakistani literature and arts. Hina’s exemplary career has left an indelible mark on the cultural landscape of Pakistan, making her a deserving recipient of this esteemed honor.
Entertainment and Cultural Showcases
The ceremony was not only an occasion for recognition but also a celebration of Pakistani culture and creativity. Attendees were treated to captivating performances by renowned artists, including violinist Saleem, classical dancer Sumaira Ali, and ghazal maestro Moazzam Ali Khan, among others. These performances added a touch of glamour and entertainment to the evening, leaving the audience enthralled.


UBL’s Commitment to the Arts
Corporate Citizenship
Mr. Zia Ijaz, Deputy CEO of UBL, reiterated the bank’s commitment to promoting the arts and supporting local talent. He emphasized UBL’s role as a responsible corporate citizen and highlighted the significance of initiatives like the Literature and Arts Awards in nurturing and celebrating Pakistani creativity.
Encouraging Future Generations
UBL recognizes the importance of arts and literature in shaping society and inspiring future generations. By providing a platform for emerging Pakistani artists to showcase their work and gain recognition, the bank aims to foster a culture of creativity and innovation that enriches the nation’s cultural heritage.


Conclusion
The 11th UBL Literature and Arts Awards in Karachi were a testament to the vibrant creativity and talent that thrives in Pakistan’s literary and artistic community. From honoring established writers to recognizing emerging talents, the awards underscored the importance of literature and arts in enriching society and preserving cultural heritage.