Karachi: The 10th UBL Literature and Arts Awards were held at a five-star hotel, attended in large numbers by the media, socialites, literati, and celebs. With this edition UBL Literature Awards has announced arts in its domain and plans to give out awards for excellence in music, acting, singing, etc. in the future. This year too, it has introduced the category of Drama Script, missing in its earlier editions, thus making it the most comprehensive Pakistani awards celebrating the field of literature and arts.
The evening started off with a bustling red carpet. The programme, hosted by Khalid Malik and Yasra Rizvi officially commenced with a video presentation: Celebrating 10 Years of UBL Literary Awards, followed by UBL President Mr. Shazad G. Dada’s welcome address.
The hosts then announced the ten award categories this year, for which hundreds of nominations were received from all over Pakistan. The jury members in the Urdu categories were also announced and acknowledged: Dr Asghar Nadeem Syed, Dr Arfa Syeda, Dr Anwaar Ahmed, Kishwar Naheed and Dr Nasir Abbas Nayyar, while jury members for the English categories included Ghazi Salahuddin and Muneeza Shamsie. The awards ceremony was then initiated.
The presenters for distributing the first set of awards for Urdu and English Children’s Literature category were Dr Anwaar Ahmad and Faisal Qureshi. Young Tawasul Shah then recited a few verses from poems by famous Urdu and English poets. The second set of awards was for Translation in Urdu and Regional Languages presented by Dr Nasir Abbas Nayyar and Khushbakht Shujat. Next award was for Online Literature presented by Dr Prof. Arfa Syed Zehra and Ahmed Shah. Azhar Hussain Azmi then entertained the audience before the fourth set of awards which was for English and Urdu Debut was announced presented by Dr. Prof. Arfa Syeda and Mohib Mirza. The fifth category focused on Drama Script and was presented by Dr Asghar Nadeem Syed and Noor ul Huda Shah. After an enthralling recitation of poetry by Zeeshan Mehboob and Nazish, and a classical dance performance by Kaif Ghaznavi, Urdu and English Non-Fiction awards were announced, presented by Dr Asghar Nadeem Syed and Tina Sani. The next category was of Urdu Poetry presented by Kishwar Naheed and Pirzada Qasim, while the eighth award was for Urdu Fiction presented by Kishwar Naheed and Shakeel Adilzada.
The ninth category of awards was “EXCELLENCE IN WORLD LITERATURE IN ENGLISH” and this prestigious award went posthumously to the late ZULFIKAR GHOSE. Muneeza Shamsie announced the award which was presented on behalf of the late author to Imran Afzal. To give out the final award of LIFETIME ACHIEVEMENT, President UBL Shahzad Dada appeared on stage. The award was presented to the inimitable Anwar Maqsood.
The award recipients of the first eight categories are as under:
- Urdu Fiction Koonwa Winner Mehmod Ahmer Qazi.
- Urdu Non-Fiction Jab Aankh Say Na Tapka Winner Ahmed Saleem
- Urdu Poetry-Jamaal Aap Say Wisaal Winner Sabir Zafar
- Translation in Urdu April Dou Neem Winner Saeed Naqvi.
- Urdu Children’s Literature (two joint awards) Zindagi Khobsurat Hai and Mukhlis Dost, Winner Tasneem Jaffery; Babloo Aur Chanda Mamoo Winner Mohammad Shoaib.
- Debut Book in Urdu Baysimti Kay Din Winner Irfan Shahoor.
- Literature of Regional Languages Khanabadosh Qabeelay (Sindhi) Winner Khalid Kunjhaar.
- On-line Literature Zaiqon Say Bharay Rang Winner Qazi Ali Abul Hasan.
- Television Drama Serial Ghisi Piti Mohabbat Winner Fasi Bari Khan.
- English Non-Fiction The Silk Road and Beyond Winner Iftikhar H. Malik English Children’s Literature Where The Rivers Meet by Saman Shamsie.
- Debut Book in English The Verdict Winner Osman Haneef
After mementos were presented to the jury there was a riveting performance by Abbas Ali Khan. A great event which left all attendees with an upbeat feeling regarding the younger generation which obviously has a lot of talent and potential to excel in the arts and literature, it has created anticipation for future editions with many more awards in the pipeline. The event ended with a lavish dinner.
About the Awards:
UBL Literary Awards’ platform pioneered by UBL, and unique to any institution in Pakistan recognizes emerging talent in seven different categories and the nascent love of books in the country. UBL Literary Excellence Award was introduced by the bank in 1967 as a commitment to elevate the literary standards of the country. Discontinued after the bank’s nationalization in the mid 1970’s this award was re-instituted at the bank’s Golden Jubilee Year – 2009. This revival was a clear indicator of UBL’s progressive sustainability agenda towards providing the much-needed impetus to Pakistani writers and encouraging the publication of books in Pakistan.
The reincarnated UBL Literary Excellence awards were held in Karachi in 2010. With each successive ceremony, these awards have become a benchmark of literary success and are much appreciated by literary circles and the general public. The event is now well-recognized as UBL’s contribution in supporting and promoting literary activities in Pakistan. The fifth ceremony of the awards was held as part of the high-profile Karachi Literature Festival in February 2016.
An august panel of judges associated with these awards including the likes of (late) Mr Intizar Hussain, Dr Asghar Nadeem Syed, Dr Arfa Syeda, Ms Kishwar Naheed, Dr Asif Farrukhi, Ms Muneeza Shamsie, (late) Mr Anwar Mooraj, and Mr Ghazi Salahuddin among others – all giants in the literary landscape of Pakistan, indicates the prominence the UBL Literary Excellence Awards has achieved through the years.
The event was managed by Rteam while the PR was handled by Starlinks PR.
