Shafaq Cooking Oil’s World Food Safety Day campaign sparked a revolution and raised
awareness towards the cause of safe and hygienic culinary practices. The campaign earned
international recognition, including a feature in a prestigious Food and Agricultural
Organization of the United Nations (FAO) article. Furthermore, Shafaq Cooking Oil’s World
Food Safety Day campaign was a triumph that showcased the incredible power of digital
outreach, OOH impact, print influence, and influencer voices in advocating for food safety.
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