Karachi,March 2024 — LIPTON Teas & Infusions Pakistan takes a monumental step toward
enhancing women’s healthcare in Pakistan by formalizing a partnership with the Patients’
Aid Foundation-JPMC. This collaboration is propelled by a commitment to empower
women’s health during the holy month of Ramzan and beyond.
In a significant move, LIPTON signed Agreement with Patients’ Aid pledging a donation of
PKR 10 million. This contribution will be directed towards the Jinnah Postgraduate Medical
Centre (JPMC) Women’s Wing, specifically providing free quality childbirth facilities for
women in need.
Through this project, 10,000 women from Karachi, interior Sindh and rural Balochistan will
receive free quality healthcare, focused on pre and post-natal care. The project will also
focus on enhancing service quality for marginalized women across various crucial aspects of
maternity and delivery.
This initiative underscores LIPTON’s commitment to creating value towards the community
we operate in. Farheen Salman, President of LIPTON BSPAN & GM Pakistan, expressed
her enthusiasm about the collaboration, “We believe that every woman deserves access to
quality healthcare, and our partnership with Patients’ Aid is a testament to that commitment.
By contributing to the JPMC Women’s Wing, we aim to make a lasting impact on the lives of
thousands of women, ensuring they receive the care they deserve during one of the most
crucial moments in their lives.
Commenting on this partnership, Mushtaq Chappra, Chairman of Patients’ Aid Foundation
said, “Patients’ Aid is dedicated to enabling free quality healthcare to twelve thousand
patients that walk through the gates of JPMC every day, and our collaboration with LIPTON
strengthens our resolve. This partnership will significantly enhance our efforts in delivering
quality childbirth facilities to marginalized women coming to Jinnah Hospital (JPMC).
Together, we can make a meaningful difference in the lives of those who need it the most.”