Karachi, 18th April 2015: Pakistan’s number one ride-hailing platform inDrive has officially announced Naseem Shah, one of Pakistan’s most admired and dynamic cricketers, as its brand ambassador. This collaboration unites inDrive’s ongoing campaign – “Rides Aise, Jese Aap Chahein” with a national hero whose story reflects ambition, grit, and the spirit of everyday Pakistanis.
inDrive is redefining the ride-hailing experience with its one-of-a-kind “Offer Your Fare” feature, allowing users to suggest a ride fare themselves and connect with drivers who accept the terms—bringing transparency, negotiation, and freedom into the process. inDrive’s unique business model gives users the freedom to ride on their own terms by allowing them to negotiate their fare and choose from multiple ride options—Bike, Rickshaw, or Car.
“We are thrilled to welcome Naseem Shah to the inDrive family, “said Muhammad Awais Saeed, country lead Pakistan at inDrive. “His energy, resilience, and relatability resonate with millions across the country. He symbolizes the very values we champion—fairness, freedom of choice, and putting power back in the hands of the people.”
Speaking about the partnership, Naseem Shah shared: “I’m proud to represent a brand like inDrive that genuinely cares about fairness—not just in how people travel, but in how they live. inDrive is not just a ride-hailing app; it’s a movement that supports communities, encourages dialogue, and believes in uplifting people. I’m especially inspired by their CSR efforts across education, youth engagement, and supporting underserved groups in Pakistan.”
“At inDrive, our mission is to challenge injustice and create opportunities for people to take charge of their choices,” said Hassan Zaman, South Asia Marketing Manager, inDrive. “With Naseem on board, we’re excited to strengthen our presence in Pakistan and connect even deeper with our community” he added.
This partnership sets the tone for a new kind of mobility—one where people call the shots, fairness drives decisions, and every ride contributes to something bigger.
Beyond ride-hailing, this collaboration reflects a deeper commitment to social impact. inDrive continues to expand its impact projects through various community-based initiatives, including youth development programs, digital literacy drives, and partnerships with local NGOs to foster positive change across urban and semi-urban centers in Pakistan. inDrive’s support for sports in Pakistan extends far beyond the cricket field. Previously in Ramadan, the company has launched a ground-breaking initiative, “Ride to Donate Pakistan,” aimed at building modern sports facilities in schools across Karachi, Lahore, and Islamabad/Rawalpindi.
