Islamabad, Pakistan — In a landmark collaboration that celebrates Pakistan’s creative excellence and entrepreneurial vision, IMARAT Group of Companies and HSY (Hassan Sheheryar Yasin) proudly announce the launch of IMARAT’s Signature Apartments at IMARAT Downtown Islamabad, featuring interiors exclusively designed by HSY Home.
Launching on 14th February 2026, this first-of-its-kind partnership brings together two homegrown power brands — one that has redefined urban development in Pakistan, and another that has shaped the country’s fashion identity for over three decades.
At its core, this collaboration is about belief in Pakistani talent, Pakistani innovation, and Pakistani design.
IMARAT’s forward-thinking approach to architecture, urban planning, and proptech now merges with HSY’s legacy of craftsmanship, detail, and storytelling. Together, they introduce a fully integrated lifestyle experience — where the excellence of construction meets the artistry of curated interiors.
“For us, this is about building more than structures,” said a representative of IMARAT. “It is about building a future-facing Pakistan — confident, sophisticated, and globally competitive.”
Hassan Sheheryar Yasin added, “For over 30 years, my work has celebrated Pakistan — its beauty, its resilience, its identity. With HSY Home, we extend that celebration into the spaces where life happens. This collaboration is a statement of what Pakistani brands can achieve together.”
The Signature Apartments at IMARAT Downtown signal a new chapter for the country’s luxury landscape — one where fashion, architecture, and lifestyle converge under a shared national vision.
