Karachi, October 2022: Leading men’s grooming brand and salon franchise in Pakistan, Genesis officially launched its latest ventures ‘Benefit The Boutique Gym’ and ‘Nail Bar by Genesis’ on the 7th of October 2022. The event marked the expansion of the brand’s goals to cater to a broader set of audiences including men, women, and athletes. Since both new ventures are present in the exact location, the location presents itself as a one-stop solution for multiple self-care needs. Both endeavors by Genesis are now open to the public for fitness and salon services.
After being a success in the men’s department for many years, Genesis decided to venture out and broaden its horizons by taking on new feats, hence, starting a nail bar and gym. The venue is located in the heart of DHA and is intentionally located to be accessible to all clients within the city. The gym and nail bar both hold the promise of offering the best services in their respective business.
The Nail Bar by Genesis offers premium quality services with various types of manicures and pedicures including gel, acrylic, dip dye, and others. Beyond nails, the salon also offers express services including waxing, threading, hair dye, massage, and all other express services matching up its quality with any other top-notch salon. The treatments are primarily catered to women but not exclusively. Men too can get their manicures and pedicure to have healthier nails.