“Empathy in Every Bite: PIMA Partners with Cheezious for Palestine Relief”
Pakistan – 7 th March, 2024 – Cheezious, a proud Pakistani brand, has proudly partnered with PIMA in a
collaborative effort to support families in Palestine. This strategic alliance adds substantial credibility to
Cheezious’ commitment to social impact, positioning the brand as a beacon of corporate responsibility.
By aligning with key stakeholders, Cheezious invites a broader community to join hands in this noble
cause.
This initiative is not just a partnership; it’s a testament to Cheezious’ dedication to making a meaningful
impact beyond its culinary offerings. The strategic collaboration with PIMA reflects Cheezious’ earnest
commitment to social responsibility and global welfare. The campaign, rooted in a strategic
communication approach, focuses on resonating with the audience by conveying a powerful core
message: “Every Order Counts – Cheezious Donates Rs 50 to Families in Palestine.” This initiative, are
not merely placing orders for delicious meals; they are becoming integral contributors to a cause that
transcends borders and brings hope to families in need.
“Head of Marketing at Cheezious Zohaib Hassan said, our partnership with PIMA is not just about
making a difference; it’s a commitment to creating a positive impact on a global scale. Through the ‘Every
Order Counts’ campaign, we invite our customers to be active contributors to a cause that extends beyond
delicious meals. The collaboration with PIMA adds depth to our commitment to social impact and also
the collective efforts that will make a meaningful difference in the lives of families in Palestine.”
This initiative is a testament of fostering positive change and making a lasting impact. PIMA &
Cheezious invites its customers, stakeholders, and the community to join hands in this noble cause,
turning every order into a beacon of hope for families in Palestine.
