Karachi, September, 2024: Al Baraka Bank has partnered with Peekaboo Guru (Pvt) Ltd to drive its
digital ex Karachi, September 6, 2024: Al Baraka Bank has partnered with Peekaboo Guru (Pvt) Ltd to drive its digital experiences by integrating Peekaboo Connect into its digital channels.
A signing ceremony was held at the Head Office of Al Baraka Bank (Pakistan) Limited on 6 th September
- Present at the ceremony from Al Baraka Bank (Pakistan) Limited were Mr. Muhammad Atif Hanif – CEO, Mr. Muhammad Zohair Saif – Chief Digital Officer and Mr. Mehdi Hassan, CEO of
Peekaboo Guru (Pvt) Ltd, along with Senior Team Members of both organisations.
This integration will enhance customer access to deals, discounts, promotions, and branch
services, with more features to come. Additionally, Peekaboo Guru will onboard merchants to
offer exclusive discounts to the Bank’s loyal customers. This partnership signifies a
commitment to continually improving customer experiences through innovative products and
services.
On this occasion, Mr. Muhammad Atif Hanif said “Al Baraka Bank (Pakistan) Limited’s vision is
to be a digital bank of choice for our key value segments. We will partner with Global and
Pakistani Fintechs to create simpler, better & valuable digital experiences for our customers.
Peekaboo Guru (Pvt) Ltd is our digital partner in growth which will further enhance our
customer experience on Debit Card’s deals and discounts.”
“We are excited to embark on this strategic partnership with Al Baraka Bank (Pakistan)
Limited,” said Mehdi Hassan, CEO of Peekaboo Guru Private Limited. “By combining our
strengths, we are confident that this collaboration will deliver exceptional value and
innovation, complementing the strategic objectives of Al Baraka Bank.
What makes this partnership even more inspiring is the progressive digital vision of Al Baraka
Bank’s Senior Management. Through this collaboration, Peekaboo Guru aims to play a pivotal
role in driving the bank’s digital transformation and creating lasting value.”
