Karachi — Social entrepreneur, digital marketer, and eCommerce expert Hunaen Zia has launched a dynamic new platform, Pakistan Youth eCommerce Entrepreneurs (PYEE), aimed at empowering young people across Pakistan through practical training in eCommerce, digital marketing, and online business.
Founded and led by Hunaen Zia, the organization has officially initiated structured training programs designed to equip youth with hands-on knowledge and real-world experience. The initiative focuses not only on teaching digital skills but also on enabling participants to practically start and manage their own online businesses.
Speaking on the occasion, Hunaen Zia stated, “My mission is to equip young people with modern digital skills so they can become financially independent. I want them to go beyond theoretical learning and take practical steps toward building their own online ventures.”
He emphasized that Pakistan’s future depends on its youth. “If we provide proper training in digital marketing, eCommerce, and online entrepreneurship, young people can play a vital role in strengthening the national economy,” he added. He further noted that the organization is committed to encouraging youth to move beyond traditional employment and embrace entrepreneurship and self-reliance.
Under this platform, awareness sessions, workshops, and structured training programs will be conducted at universities across the country. The aim is to introduce students to opportunities within the digital economy and provide them with essential business and entrepreneurial skills.
Hunaen Zia highlighted that the slogan “Building Business, Building Pakistan” is not merely a tagline but a practical mission to empower youth and contribute to economic growth through innovation and entrepreneurship.
Pakistan Youth eCommerce Entrepreneurs plans to expand its activities nationwide and will soon launch a membership drive to enable more young individuals to benefit from this initiative.
