KARACHI – Harpic has been a market leader when it comes to bathroom and toilet cleaners. To stay ahead of the curve, the products are now relaunching with new formulations and scents with a brand new face of the brand; Ayeza Khan!
The new Toilet formula claims a 10x better and more effective clean than other acid-based cleaners in the market. The powerful & viscous toilet cleaner is now also available in three new scents; Lavender, Citrus and Pine. Harpic Toilet Cleaner can be used in the flush, commode and all other toilets in Pakistan.
When it comes to cleaning the rest of the bathroom apart from the toilet bowl, Harpic has re-introduced its Bathroom Cleaner. The new formula is an expert solution for cleaning everything in the bathroom, from floor to wall tiles, basins and even taps. The new formula cleans well enough to make you feel like you have a whole new bathroom. It also has an extended expiry of two years and comes in two new scents; lemon and floral.
Harpic Bathroom Cleaner and Toilet Cleaner are made to protect you from germs. The cleaners can kill up to 99.9% of germs and viruses that exist in the bathroom and Toilet, leaving the area clean and protected.
“The new formulations for Harpic Toilet Cleaner and Bathroom Cleaner are in line with Reckitt Pakistan’s vision to protect, heal and nurture the Pakistani people. Reckitt is proud to be a trusted household name known to be in pursuit of a cleaner, healthier world with all of its brands including Harpic” said Director Marketing at Reackitt Pakistan, Humayun Farooq.
Along with announcing their new formulation, the brand has also announced their first-ever female celebrity brand ambassador, Ayeza Khan. The brand has chosen Ms. Khan for her ability to be able to do everything; from being a full-time working woman to a great mother, while doing everything in between – the kind of super-woman others aspire to be.