Esports Players League (ESPL), the global esports tournament and platform provider with the main focus on amateur or grassroots esports community, and HomeBois, a Malaysian esports business and production organization confirmed recently on entering into definitive agreements for a crossover that is targeted to accelerate growth for both brands in the ever-growing esports arena. The comprehensive partnership is expected to bring leverage for ESPL and HomeBois in creating value for both companies and their stakeholders.
Most importantly, the partnership strategically aligns both companies for the long-term by combining the strength of ESPL’s massive global esports tournament and platform service with HomeBois’ dedication, focus, and expertise as a leading esports business and production player, especially in the Malaysian market.
HomeBois is an export culture brand that aims to grow bigger in the merchandising, apparel, and clothing industry while at the same time grooming local esports athletes under HomeBois Mobile Legends: Bang Bang (MLBB) squad to compete and participate in championship tournaments locally and abroad. Recently, Nureddy “DaddyHood” Nursal, 31, the Founder of HomeBois launched an esports academy called The Academy for mobile games divided into two divisions namely MLBB and PlayerUnknown’s Battlegrounds Mobile (PUBGM).
“This is absolutely great news and also in line with our goal in providing a platform for all players to hone their skills and talents in pursuing a career as a professional player in the esports industry,” says Tuan Azrin Izzuddin “Avaaa” Tuan Abu Bakar, Project Director of HomeBois.
Lau Kin Wai, Director of ESPL (Esports players league) believes that “HomeBois is already a big player in the Malaysian esports league. We are glad to be able to collaborate with them as well as contribute as much as possible in realizing their vision to provide a comprehensive platform for the community, which already aligns with ours”.
ESPL is a global esports tournament and platform provider that focuses on creating mobile and online ecosystems for amateur esports communities globally. ESPL does this by transforming esports into a globally recognized daily entertainment experience as well as providing a platform with an engaged community. ESPL.GG, its proprietary online tournament platform, facilitates amateur gamers with a journey to professional esports.
ESPL is also a media content provider for brands’ marketing campaigns with a presence across Southeast Asia, South America, and Europe. By facilitating grassroots participation in what is a rapidly expanding esports market, ESPL has direct access and exposure to a large, valuable, and often overlooked segment of the esports market.